Copywriter

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“It Feels Great!”

Redefined my notion of what is possible with my own marketing material. Coming from a marketing background, I know how to promote brands, but my own? Not so much. I now find myself inundated with interview requests and offers to collaborate on new projects. It feels great! I am grateful to Ampresume for opening new doors for me.

"Opened New Doors for Me"

Brad Tobler, AVC

The Problem

Brad is an accomplished writer and marketing professional who feels stuck in his current job. He has not been promoted in over three years and is eager to demonstrate his value so he can climb the career ladder.

The problem: his existing resume is light on accomplishments, lacks keywords, and is not tailored to his career goals.

  • His career summary lacks authority, targeted keywords and a clear statement of value.
  • His resume’s formatting is not aligned with industry best practices.
  • His resume included some redundant portions, such as the "personal information" or "hobbies" section. These sections just take up valuable space and are irrelevant from a recruiter’s perspective.

 

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The Solution

We apply a conversational tone to Brad’s LinkedIn profile, drawing people in with a compelling story that highlights his strengths, accomplishments and added value. Brad’s online portfolio frames him as a “copywriting mastermind”; we take inspiration from his website to deliver a bespoke cover image that describes what he does while staying true to his tone and brand. 

The resume and cover letter, on the other hand, present the narrative of an ambitious, successful marketing guru and accomplished writer. We add all the right keywords, branding statements, clear achievements and a statement of value – then complement with proper formatting, grammar, and syntax to deliver a competitive resume aligned with his career goals.

The Core Message:

Brad is a creative marketing guru and accomplished copywriter who engineers standard-setting marketing assets that elevate global brands.

The Result:

Brad never changed careers, preferring instead to start his own business. He stated that his LinkedIn profile now appears in dozens of weekly search results. He often gets approached by recruiters, managers and business owners seeking his input or collaboration on creative projects. Brad estimates that his increased visibility on LinkedIn has led to tens of thousands of dollars in incremental project work.

Like what you see?

Are you ready to:

  • Get better quality interviews with less effort?
  • Use the right messaging to attract better offers?
  • Increase your income, and make more money?
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Let's work together to redefine your brand. It only takes a few minutes to get started, and discover a NEW you!

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